It's easy to think of any dynamic website as a baby that needs constant feeding and changing. The social networks tend have veracious appetites in this respect and one can find hours every week occupied with simply posting trivia.
Now, one might argue that the more content you have the better, after all the saying 'Content is King' is as true now as ever. But the quality of the content is a factor too. So your time working at your online presence is best planned ahead. If you can delegate some tasks such as answering lower level queries and posting images, video etc. you may find it immensely helpful. You may even have time to take some therapy yourself ;)
Apart from the classic home page, contact page and detail of service, using a content managed system means you can also add new features such as calenders for schedules. There are numerous applications that can be included to build a 'feature rich' website. Underlying this is a framework that has the agility to respond to different screens too, if you wish your website can change its layout to improve the experience of a reader using an iPad or mobile phone.
So you have full control over what is displayed, generally you can add as many pages as you need and best of all the modern systems are quite modular so as your business adapts and grows so can your website. For more information on being a website owner please read our 'Therapists and the Internet' article.
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